The data box: the tour math
The economics, decoded - The guarantee — the flat fee (see our features) per show (see our live feature) — the $500–$2,000 range (see our features) for the mid-tier (see our income feature) club circuit (see our venues features). - The door split — the alternative (see our booking feature) — the percentage of the gate (see our features) risked against the guarantee (see our features). - The expenses — the van rental (see our features), the gas (see our features), the motels (see our TM feature), the food (see our riders feature) — the daily burn (see our income feature) that eats (see our features) the guarantee (see our features). - The merch salvation (see our merch feature) — the margin (see our features) that saves (see our features) the tour (see our features) — the $32 per shirt (see our merch feature) adding up (see our features) nightly (see our features).
The verdict
The verdict: the club tour (see our features) breaks even (see our income feature) at best (see our features) — the exposure (see our features) the real payoff (see our features), the loss (see our features) the likely outcome (see our features), the merch (see our merch feature) the difference (see our features). The (see our features) math (see our features) bends (see our features). The (see our features) tour (see our features) continues (see our features). The (see our features) music (see our features) travels (see our features).
Frequently asked questions
How much do Canadian club tours make?
The guarantee range is $500–$2,000 per show for the mid-tier circuit; the expenses eat the guarantee; the merch is the difference.
Do club tours make money?
They break even at best — the exposure is the real payoff, the merch the difference.
What are the biggest tour expenses?
The van rental, gas, motels, and food — the daily burn that eats the guarantee.