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Radio Programming in Canada: Who Decides What Gets Played

The PD's office (see our features): the decisions (see our features) behind (see our features) the playlist (see our features):

BY CANCON RADIO2 MIN READAN ORAL HISTORY

Chapter one: the gatekeeper

The gatekeeper: the program director (see our DJ feature) who decides (see our features) what gets played (see our chart features) — the taste (see our critics feature), the data (see our PPM feature), the label pressure (see our promo-men feature) — the gate kept (see our features).

Chapter two: the CanCon equation

The CanCon equation: the 35% minimum (see our CanCon feature) shaping (see our features) the selection (see our features) — the Canadian slots (see our features) as (see our features) the opportunity (see our features) and (see our features) the constraint (see our features).

Chapter three: the modern shift

The modern shift: the data-driven programming (see our PPM feature) replacing (see our features) the taste-driven (see our features) — the algorithm (see our playlist feature) entering (see our features) the programming room (see our features). The (see our features) PD (see our features) adapts (see our features). The (see our features) playlist (see our features) evolves (see our features). The (see our features) gate (see our features) stays (see our features).

Frequently asked questions

Who decides what gets played on Canadian radio?

The program director — balancing taste, data, label pressure, and the CanCon minimum.

How does CanCon affect radio programming?

The 35% minimum shapes the selection — the Canadian slots as opportunity and constraint.

How has radio programming changed?

The data-driven programming replacing the taste-driven — the algorithm entering the programming room.

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