Chapter one: the format wars
The wars (see our features): the rock versus pop (see our features), the Montreal versus the regions (see our regional features), the ratings (see our features) as (see our features) the (see our features) battlefield (see our features). The francophone formats (see our features) fighting (see our features) for (see our features) the (see our features) same (see our features) audience (see our features).
Chapter two: the MusiquePlus factor
The MusiquePlus factor (see our MusiquePlus feature): the television front (see our features) of (see our features) the (see our features) same (see our features) war (see our features) — the videos (see our videos feature) versus the radio (see our radio features), the screens (see our features) versus (see our features) the (see our features) dial (see our features).
Chapter three: the legacy
The legacy (see our features): the wars (see our features) sharpened (see our features) the formats (see our features) — the winners (see our features) survive (see our FM-survivors feature), the losers (see our features) fold (see our lost features), and (see our features) the (see our features) Quebec (see our Quebec features) audience (see our features) wins (see our features) the (see our features) better radio (see our features). The (see our features) wars (see our features) continue (see our features) — the (see our features) dial (see our features) holds (see our features) its (see our features) ground (see our features).
Frequently asked questions
What were the Quebec radio wars?
The format battles between francophone stations for the province's ears — rock versus pop, Montreal versus the regions.
What role did MusiquePlus play?
The television front of the same war — screens versus dial.
Who won?
The audience wins the better radio — the wars sharpen the formats.